Sales

Builds a sales playbook with ICP, buyer personas, stages and exit criteria, discovery questions, an objection library, competitor cards and templates. Use for sales leaders and founders hiring reps.

Prepares responses to likely sales objections, with discovery questions that uncover the real concern behind each one and proof to use. Use before calls, for battlecards or for rep training.

Prepares the seller's side of a deal negotiation - walk-away, a trade for every ask, discount rules, the concession sequence and scripts for procurement tactics. Use for reps facing procurement.

Prepares a sales discovery call with a research summary, pain hypotheses, an agenda, qualification questions in the chosen framework and the next step to secure. Use the day before a first call.

Prepares an account manager for a renewal or upsell conversation with value delivered, risks, expansion options, a pricing stance, an agenda, questions and objection responses.

Scores inbound leads against the ideal customer profile and a chosen framework (BANT, MEDDICC or CHAMP), with evidence, gaps, a routing decision and the next question to ask each.

Acts as an experienced residential real-estate agent who advises on pricing, marketing, showings and negotiation, stays fair-housing compliant and defers legal and mortgage questions.

Drafts an RFP or tender response with a compliance matrix mapping every requirement to an answer and evidence, bid risks, win themes, draft answers and gaps to resolve.

Reviews a sales pipeline export, classifies deals into commit, best case and pipeline on evidence, flags stale or risky deals and writes the forecast call with reasons.

Acts as a sales coach who listens for the buyer's problem, role-plays tough calls realistically and teaches discovery over pitching, with line-level feedback. Use for practice and call reviews.

Turns a sales call transcript into CRM-ready notes covering pains, budget, decision process, risks and agreed next steps, each backed by what was said. Use right after a call.

Writes a strategic account plan for a key customer with goals, stakeholder map, whitespace, risks, relationship plan and quarterly actions, built from the account team's notes.

Writes a cold call framework with a permission opener, a relevant reason for calling, two discovery questions, answers to common brush-offs and a clear meeting ask. Use for reps who dread calls.

Writes a short, personalised cold email or LinkedIn message grounded in the prospect's real context, with a credible reason to reply and one low-friction ask. Use for prospecting.

Builds a listing presentation for a home seller with a pricing rationale from supplied comparables, a marketing plan, timeline, the value behind the fee and answers to common objections.

Writes a mutual action plan with the buyer - milestones to go-live, owners on both sides, dates, decision points and risks - working back from the buyer's own deadline. Use for complex B2B deals.

Writes a multi-touch outbound sequence across email, LinkedIn and phone, with a distinct reason for each touch, timing and a respectful break-up message. Use for SDRs and founders doing outbound.

Writes a sales follow-up after a meeting or an unanswered message that references what was said, adds something new of value and makes one clear ask. Use instead of a "just checking in" email.

Writes a sales proposal tied to the prospect's stated pains and goals, with scope, pricing options, success measures and next steps. Use after discovery, before sending a quote.